Marks & Spencer autumn/winter 2017

“Coat connoisseurs” Yasmin and Saffron Le Bon promote the new season of coats for Marks & Spencer.

Both mother and daughter are fashion fanatics and love adding bold, statement pieces to their wardrobe.  In this shoot, they model their favorite coats from M&S’s fall collection.

Saffron “made a beeline” for the faux fur she wears in the above photo and loves taking risks, whereas Yasmin is a fan of impeccable cuts and eye-catching proportions and fabric.  One of her favorite selections is the “really sharp, straight black coat” she wears below.

Apart from family shoots, this campaign marks Saffron’s first modelling job as an adult. Her true passion is for music, having received her BA in music performance last year.

fashion editor: Dulcie Emerson
photographer: David Gubert
stylist/hair: Louise Hall
makeup: Liz Pugh
art director: Nicola Rose

This is not their first campaign for M&S, having previously modelled for them in 1995!

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December 2016 update

Yasmin has had an active career as of late!  Let’s look at some new work that she has done over the past couple months.

In October, Future Dreams issued their fall magazine with Yasmin and her fabulous Models 1 agent, Karen Diamond, as photographed by Simon Emmett.  (Emmett also shot Yasmin for the October 2000 issue of Paris Vogue.)

photographer: Simon Emmett
fashion editor: Nicola Rose
stylist: Ursula Lake
makeup: Amanda Grossman
hair: Dayaruci

Future Dreams is a London-based charity that strives for a future free of breast cancer, a cause to which Yasmin is strongly dedicated, and raises money for Breakthrough Breast Cancer and The Haven.  Find out how you can help out on their site.


Also this autumn, makeup artist extraordinaire Lisa Eldridge (who has been working with Yasmin since 1993!) invited her to shoot two different makeup looks, a natural take on ’90s glam and a “rock chic” look.  In them, Yasmin shares tidbits about the heyday of the supermodel era and her personal makeup secrets.  Yasmin has the most incredible stories – a must-watch.  Check out one of the videos at the link below.

Supermodel Beauty Chat With Yasmin Le Bon


Yasmin has joined fellow 80s and 90s supermodel Paulina Porizkova as the face of Swedish clothing brand KappAhl in images shot by photographer Hasse Nielsen, appearing on their website as well as in their commercials.  This is not her first time representing the label, as she previously did so in the mid ’90s.


Recently, it was announced that Yasmin and daughter Amber are on the cover and inside the December 2016 issue of Harper’s Bazaar Taiwan.  In addition to the fantastic images, mother and daughter did an interview that appears on their website (in Chinese) and a video behind the scenes at the photo shoot.

photographer: Alan Gelati at ASG Paris
fashion editor: Joey Lin
styling: Kang-Wei Hu
casting director: Vincent and Yasmine at V&Y Casting
hair: Simone Prusso at Atomo
makeup: Thomas Lorenz at ASG Paris
manicurist: Beatrice Eni at ASG Paris

YLB for Winser London now out!

Yasmin’s long-awaited capsule collection for Winser London has finally launched!  Much like with her collections for Wallis over 5 years ago, Yasmin fully involved herself in the design process and created very special pieces that she herself would want to have in her wardrobe.   Combined with Winser London’s reputation for luxurious and comfortable, timeless clothes with a high attention to detail and style, Yasmin’s collection is very personal, reflecting her own classic tastes and eclectic influences.  “It gives an opportunity for me to develop their style, which I believe in and love, and to take it a little bit further and add my own personality,” she said.

Among her inspirations for this collection are the city of London itself, a place where she has long lived and loved, and classic cars.  Several of her pieces reflect the mystique of early motor racing, when many women were among the racers, and the styling of old racing suits.  She was very much inspired by the adventurous spirit of these liberated women from the twenties and thirties, who dared to take risks in an era of strict gender norms.

Browse her new limited edition collection at Winser London.

“A Match Made In Debenhams” autumn/winter 2016 campaign

Yasmin, Eva Herzigova, and Helena Christensen have been named the faces of Debenhams‘ autumn/winter 2016 campaign, which aims at “women not girls.”

In the campaign, which launches in Debenhams worldwide markets next month, the supermodels wear Designer at Debenhams products from the Principles by Ben de Lisi, Nine by Savannah Miller and Star by Julien Macdonald lines.

Debenhams marketing director Richard Cristofoli said:“Our customer has grown up with the Supermodel talent and identifies strongly with them as role model women who know how to wear a trend and wear it well. We know that our customers want advice and inspiration on how to wear latest trends in a way that suits them and by working with Helena, Yasmin and Eva we are showing confidence in our fashion offering.

“The fact that we are portraying ‘women not girls’ shows we are in touch with our customer and showing her that style has no age barrier.”

This is not Yasmin’s first time modelling for Debenhams.  Her relationship with the brand dates back over 20 years, most recently for a campaign in 2006.

Sisley autumn/winter 2016

Stunning mother-daughter team Yasmin and Amber Le Bon pair up in the autumn/winter 2016 campaign for Italian-based brand Sisley, known for contemporary, sexy, and edgy clothes that clearly transcend generations.

This is their first campaign together for over three years, when they were the face of Monsoon.

Giorgio Armani New Normal spring/summer 2016

Earlier today in Paris, Giorgio Armani unveiled his spring/summer 2016 campaign for his New Normal line, featuring Yasmin along with models Eva Herzigova, Stella Tennant, and Nadja Auermann and photographed by the iconic Peter Lindbergh.giogioarmaninewnormal16springsummer01The four women, who range in age from 42 to 51, incarnate the classic spirit of Giorgio Armani, with windswept hair and minimal makeup.  As Mr. Armani said in a press release, ‘For this campaign, I wanted four iconic women with strong personalities to show that feminine beauty is ageless. I chose Peter Lindbergh, with whom I have collaborated several times, because his photographs are timeless and are true to real life. I wanted to convey a sense of reality, of clothes that offer natural elegance and the normality of everyday life.’

This marks Yasmin’s first appearance in an Armani campaign, although she did walk in some of his fashion shows in the late 1980’s.

giogioarmaninewnormal16springsummer05